A recent visit to the New World of Coca-Cola offered an interesting insight into PCT. In a video documenting the history of Coke advertising the statement " The only place you need to explore to find happiness is inside yourself. " (World of Coca Cola, Oct. 2011)
Consistent with our understanding of PCT, that statement is right on target. By processing & controlling the information we take in, comparing it to our references and determining our output/response, we are able to create our own happiness. Looking at the world through "rose colored glasses" is not always the answer. Determining how you will respond to the outer world's stimuli does provide you the opportunity to find your own comfort level or happiness.
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